Understanding consumer lifestyles. Identifying niche markets. Analyzing consumer insights. If these and other related marketing tasks sound appealing, then a minor in marketing from Ball State is right for you. This course of study grounds you in the principles of marketing and economics to make you a more effective professional.
Students majoring in telecommunications and fashion merchandising will find this minor a great fit.
This minor is open to all majors except marketing and professional selling.
Classes You Will Take
View Course Catalog
- Consumer Behavior
- Professional Selling
- Marketing Research and Analytics
- Marketing Strategy
How to Enroll
To select this minor, go to the Advising Center in the Arts and Communications Building, room 224.