Services

Want to reach the right audience and have a budget allocation for advertising? We create targeted advertising campaigns internally as well as through our partner agency and provide expert recommendations for digital, print, and broadcast platforms. 

We offer:

• Message development
• Ad design
• Platform and sponsorship evaluations
• Performance tracking
• Reporting/Analytics

Please note that all outside advertising requests must be approved by the Division of Marketing and Communications to ensure appropriate procedures are followed and that there is no conflict or overlap with existing campaigns.. Please share your available budget for any advertising request. Although we  do not typically have the ability to fund independent ad campaigns,  we are often able to negotiate lower costs and bonus support to extend your efforts.  

 RequesT AN AD  Design/Print Requests

Our online and print magazine, produced in-house twice a year, shares inspiring stories about our students, faculty, and alumni. Have a great story idea? Let’s collaborate.

Submit a story idea

We work with you to ensure your messaging maintains your unique voice while aligning with  Ball State’s overarching brand.. Our team provides guidance on tone, style, and consistency to strengthen your communications.

We also offer brand training for groups and individuals, an excellent option for those new to a marketing role, new to campus, or just wanting to be up-to-date on our latest brand trends and inspirations. Our team also offers advanced brand training and guidance for those more deeply embedded in marketing roles. 

Visit the Branding Toolkit       Request Brand Training

We develop integrated marketing and communication plans to attract students, engage our audiences, and enhance awareness.

Our services include:

• Brand consultation and training
• Market research*
• Message development
• Audience-specific strategies
• Budget planning and performance tracking
  
  

*Typically requires funding from the requestor 

Request a communications Plan       REQUEST BRAND TRAINING

Need polished content? Our editors help refine messaging, proofread materials, and tailor writing for specific audiences.

Request Editorial Support        Writing Styles and Guidelines

Our award-winning photographers and videographers capture the essence of Ball State. We provide high-quality imagery for marketing materials, websites, and strategic events. Faculty and staff can also schedule professional portraits.

PhotOGRAPHY REQUESTS      Videography requests      Profile Picture Days

Make an impact with custom print materials. We design and produce:

• Printed advertisements 
• Programs, booklets, and brochures
• Posters, flyers, and banners
• Pole banners and campus signage

Our team can also guide you on producing your own, properly branded print materials for non-University level projects. (Will this be where a link to the templates will go, once eventually done?)

Request Print Materials       REQUEST BRAND TRAINING

We amplify Ball State’s story for our constituent audiences (alumni, employees, students) and through outreach to the media and the broader community. 

Our services include:

• Media relations and news pitching
• Crisis and issues communications counsel
• Spokesperson training
• Story production (with multimedia engagement and coordination)

Comm center       SUBMIT A STORY IDEA       Contact a Media Representative