Start: November 18, 2026 1 p.m.
End: November 18, 2026 2:30 p.m.
Register Here
*If you need any accommodations to participate in this session, please contact learndev@bsu.edu*
Explore Ball State's brand standards, messaging, and visual identity while learning how to align unit-specific communications with the University brand.
Concepts explored will include:
- Brand messaging and tone
- Colors, fonts, and graphics
- Brand style guide
- Logos and unit marks
- Marketing and Communications website
- “We Fly” brand positioning