Start: November 4, 2026 10 a.m.
End: November 4, 2026 11 a.m.

*If you need any accommodations to participate in this session, please contact learndev@bsu.edu*


Learn the principles and best practices that support Ball State's digital presence. This course introduces participants to the University's web ecosystem, content strategy, and long-term content stewardship.


Content will include:

  • Audience-focused content strategy
    • Website analytics
    • User experience best practices
    • SEO fundamentals
  • Content maintenance and stewardship
  • The role of the University's website and your unit’s role within it