Build social media marketing campaigns and eCommerce websites. Understand how content marketing and search engine optimization are used to attract leads and drive business growth. Use real-world marketing automation and analytic software to level-up your marketing efforts. A minor in digital marketing strategy and analytics will prepare you for the rapidly changing digital world.
Minor Requirements
This minor is open to all majors.
Credits
15
Classes You Will Take
- Social Media Marketing
- Digital Brand Content Strategy
- Advanced Digital Marketing Strategy
- Digital Marketing Immersive Capstone
View Course Catalog
How to Enroll
To select this minor, go to the Advising Center in the Arts and Communications Building, room 224.