Mark Mayer

Mark Mayer

Assistant Professor of Marketing

Phone:765-285-5119

Room:WB 171


Dr. Mayer focuses on courses under the Marketing major and is teaching Marketing Research & Analytics.

Education

PhD in Business Administration
University of Georgia

Prior Employment

Kelley School of Business

Research Interests

  • How advertising executional elements like humor and sex differentially affect consumer segments
  • Gender-based reactions to consumer communications and promotions
  • Health-related marketing communication efficacy

Course Schedule
Course No. Section Times Days Location
Marketing Res and An 350 2 0915 - 1050 MTWRF WB, room 311
Marketing Strategy 480 2 0915 - 1050 MTWRF WB, room 154