Since 2012, Ball State has hosted the competition, which averages about a dozen teams (limit of 3 teams per school), each consisting of a maximum of six undergraduate students and a team coach or faculty advisor.
Prior to the competition, students submit a 3-page document (PDF, approximately 1,500 words) about their project to Dr. Sushil Sharma, associate dean of the Miller College of Business.
During the competition, students first showcase projects in the form of a demonstration, then present projects to a panel of judges. The second part of the competition is a case analysis, during which students are given a case, then asked to present a solution to a panel of judges.
Awards are presented to the top three overall projects across several categories.