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Ball State University
Wellness Management
WELNS 645 - Social Marketing in Wellness Management Practice.

Social marketing is the use of marketing principles and a customer-driven approach when developing health behavior change strategies. This class focuses on helping wellness managers and other health professionals "think like a marketer" as they design, implement, and evaluate wellness-related programs.

College: Applied Science & Tech.
Hours: 3
Permission: Y
Co-requisite: none
Prerequisite: none

Ball State University
2000 W. University Ave.
Muncie, IN 47306
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