TCOM 207 - Writing for Electronic Media: Copywriting.

TCOM 207 - Writing for Electronic Media: Copywriting.

Introduction to copywriting for electronic media. Basic principles and elements used in the creation of advertising and promotion, including advertising objectives and creative strategy. Prerequisite: TCOM 101. Open only to approved telecommunications majors and minors and pre-telecommunications students.

Comm, Info & Media

Hours: 1

Permission: N

Prerequisite: TCOM 101

Co-requisite: none