SONY CORPORATION

Basic Information:

                                                                                     7-35, Kitashinagawa 6-Chome
                                                                                     Shinagawa - Ku
                                                                                     Tokyo 141-0001 Japan, Japan
                                                                                     Phone: (212) 833-6820
                                                                                     Fax: (212) 833-6938

www.sony.com

Profile:
"Sony Corporation is the ultimate parent company of the Sony group. In the Electronics business, Sony is
engaged in the development, design, manufacture and sale of various kinds of electronic equipment,
instruments and devices. In the Game business, Sony develops, produces, manufactures, markets and
distributes home-use entertainment hardware and related software. In the Music business, Sony is engaged
in the development, production, manufacture, marketing and distribution of recorded music. In the Pictures
business, Sony is engaged in the development, production, marketing, distribution and broadcasting of
image-based software, including film, video, television and new entertainment technologies. In the Insurance
business, Sony conducts insurance operations primarily through Sony Life and Sony Assurance Inc. In addition,
Sony is engaged in other businesses, such as banking, leasing and credit financing, satellite broadcasting and
location-based entertainment." http://biz.yahoo.com/p/e/ek.html

Divisions:
According to hoovers.com some of SONY's Subsidiaries/Affiliates are:

Aiwa Co., Ltd.
Columbia House Company
Sony Corporation of America
Sony Ericsson Mobile Communications
Sony Music Entertainment Inc.
Sony Pictures Entertainment
Telemundo Communications Group, Inc.

Conglomerization- There is conglomerization involved in SONY because it has branches that involve the businesses
of games, music, pictures, insurance and others such as banking,leasing and credit financing, satellite broadcasting
and location-based entertainment.

Globalization- SONY was formed in Japan and has evolutionized into a global company and it is very well recognized
all throughout the world.

Financial Data:
According to Yahoo
Annual Income: "Sony recorded consolidated annual sales of over $58.5 billion for the fiscal year ended March 31, 2001."
Number of employees: 181,800 people worldwide
Ticker Symbol: SNE
Stock Exchange: Most recent up to date information on Sony's stock: http://finance.yahoo.com/q?s=sne&d=c&t=1y
SEC 10-K
Annual Report
SONY's stock had a sudden drop on September 11,2001 as did everything else involved with the economy. But has
been steadily rising ever since. SONY is one of the leading companies in the entertainment business and that is why I
think it should keep making money off its great products.

History:

The origin of SONY
"The company name "Sony" was created by combining two words. One is 'sonus' in Latin, which is the root of the
such words as 'sound' and 'sonic'. The other is 'sonny' meaning little son. The words were used to show that " Sony"
is a very small group of young people who have the energy and passion toward unlimited creation."

Milestones in SONY's history

Officers:

Norio Ohga - Chairman of the Board of Directors, Sony Corporation
Nobuyuki Idei - Chairman and Chief Executive Officer, Sony Corporation
Kunitake Ando - President and Chief Operating Officer, Sony Corporation
Teruhisa (Terry) Tokunaka - Executive Deputy President and Chief Financial Officer, Sony Corporation
Howard Stringer - Chairman & Chief Executive Officer, Sony Corporation of America
Kenji Kitatani, Ph.D. - Executive Vice President, Business Planning, Sony Corporation of America
Nicole Seligman - Executive Vice President and General Counsel, Sony Corporation of America
Emily Susskind - President, Broadband Services Company, Sony Corporation of America/Sony Electronics, Inc.
Executive Vice President, Interactive Services, Sony Corporation of America
Robert Wiesenthal - Executive Vice President and Chief Financial Officer, Sony Corporation of America
Executive Vice President and Chief Strategy Officer, Sony Broadband Entertainment

Plans:
2002 Consumer Product Line

Letter to shareholders

Top Competitors:
AOL Time Warner | Matsushita | Philips Electronics