The Wonderful World of
      

     
 
                      500 S. Buena Vista St.                        
 Burbank, CA 91521-9722
 Phone: 818-560-1000
Fax: 818-560-1930
www.disney.com





 








         

        "The Walt Disney Company is a diversified worldwide entertainment company with operations in four business segments, including Media Networks, Parks and Resorts, Studio Entertainment, and Consumer Products. The Media Networks segment consists of the company's television and radio networks and includes cable/satellite and international broadcast operations. It operates the Walt Disney World Resort and Disney Cruise Line in Florida, the Disneyland Resort in California, ESPN Zone facilities in several states and Anaheim Sports in California. It also licenses the operations of the Tokyo Disneyland Resort in Japan and licenses and manages the Disneyland Resort Paris in France. The Studio Entertainment segment produces live-action and animated motion pictures, television animation programs, musical recordings and live-stage plays. The Consumer Products segment licenses Walt Disney characters and other intellectual property to manufacturers, retailers, show promoters and publishers worldwide." During the year 2002, the Disney Company acquired Fox Family Worldwide, Inc. Media networks accounted for 38% of  2002 revenues; parks & resorts, 26%; studio entertainment, 26% and consumer products,  10%.
 


Book Publishing Imprints Magazine Titles
Television
Walt Disney Company Book Publishing                            
Hyperion Books
Miramax Books
Magazine Subsidiary Groups
ABC Publishing Group
Disney Publishing, Inc.
Diversified Publications Group
Financial Services and Medical
  Group
Miller Publishing Company


Automotive Industries
Biography (with GE and Hearst)
Discover
Disney Adventures
Disney Magazine
ECN News
ESPN Magazine (distributed by Hearst)
Family Fun
Institutional Investor
Jane
JCK
Kentucky Prairie Farmer
Kodin
Top Famille - French family magazine
US Weekly (50%)
Video Business
Quality
ABC Television Network
Owned and Operated Television Stations

WLS - Chicago
WJRT - Flint
KFSN - Fresno
KTRK - Houston
KABC - Los Angeles
WABC - New York City
WPVI - Philadelphia
WTVD - Raleigh - Durham
KGO - San Francisco 
WTVG - Toledo
Radio Stations
Cable Television
International Broadcast
WKHX - Atlanta
WYAY - Atlanta
WDWD - Atlanta
WMVP - Chicago
WLS - Chicago
WXCD - Chicago
WBAP - Dallas
KSCS - Dallas
WDRQ - Detroit
WJR - Detroit
WPLT - Detroit
KABC - Los Angeles
KLOS - Los Angeles
KTZN - Los Angeles
KQRS - Minneapolis - St. Paul
KXXR - Minneapolis - St. Paul
KDIZ - Minneapolis - St. Paul
KZNR - Minneapolis - St. Paul
KZNT - Minneapolis - St. Paul
KZNZ - Minneapolis - ST. Paul
WABC - New York City
WPLJ - New York City
KGO - San Francisco
KSFO - San Francisco
WMAL - Washington DC
WJZW - Washington DC
WRQX - Washington DC
KQAM - Wichita
Radio Disney
ESPN Radio (syndicated programming)
ABC Family
The Disney Channel
Toon Disney
SoapNet
ESPN Inc. (80% - Hearst Corporation
   owns the remaining 20%) includes
   ESPN, ESPN2, ESPN News, ESPN
   Now, ESPN Extreme, Classic Sports
   Network
A&E Television (37.5%, with
   Hearst and GE)
The History Channel (with    
   Hearst and GE)
Lifetime Television (50%, with
  Hearst)
Lifetime Movie Network (50%
   with Hearst)
E! Entertainment (with
  Comcast and Liberty Media)




The Disney Channel UK
The Disney Channel Taiwan
The Disney Channel Australia
The Disney Channel Malaysia
The Disney Channel France
The Disney Channel Middle  East
The Disney Channel Italy
The Disney Channel Spain
ESPN INC. International Ventures
Sportsvision of Australia (25%)
ESPN Brazil (50%)
ESPN STAR (50%) - sports  
   programming throughout Asia
Net STAR (33%) owners of The Sports Network of Canada
Other International Ventures
(all with minority ownership)

Tele-Munchen - German television production and distribution
RTL-2 - German television production
   and distribution 
Hamster Productions - French television production
TV Sport of France
Tesauro of Spain
Scandinavian Broadcasting System
Japan Sports Channel
Television Production and Distribution
Movie Production and Distribution
Financial
Buena Vista Television
Touchstone Television
Walt Disney Television
Walt Disney Television Animation (has
  three wholly owned production 
  facilities outside the United States -
  Japan, Australia, Canada)
Walt Disney Pictures
Touchstone Pictures
Hollywood Pictures
Caravan Pictures
Miramax Films
Buena Vista Home Video
Buena Vista Home Entertainment
Buena Vista International
Disney - Financial and Retail
Sid R. Bass (partial interest - crude petroleum and natural gas production)
Retail

The Disney Store
Disney - Multimedia
 
Internet Group
Theme Parks & Resorts
Music
ABC Internet Group
ABC.com
ABCNEWS.com
Oscar.com
Mr. Showbiz
Disney Online (web sites and content)
Disney's Daily Blast
Disney.Com
Family.Com
ESPN Internet Group
ESPN.sportzone.com
Soccernet.com (60%)
NFL.com
NBA.com
NASCAR.com
Skillgames
Wall of Sound
Go Network
Toysmart.com (majority stake -educational toys)
Disneyland - Anaheim, CA
Disney -MGM Studios
Disneyland Paris
Disney Regional Entertainment (entertainment and theme dining in metro areas)
Disneyland Resort
Disney Vacation Club
Epcot
Magic Kingdom
Tokyo Disneyland (partial ownership)
Walt Disney World - Orlando, FL
Disney's Animal Kingdom
Disney - MGM Studios
Walt Disney World Sports Complex (golf course, auto racing track and basball complex)
Disney Cruise Line
The Disney Institute
Buena Vista Music Group
Hollywood Records ( popular music and soundtracks for motion pictures)
Lyric Street Records (Nashville based country music label)
Mammoth Records (popular and alternative music label)
Walt Disney Records
 


 
Theatrical Productions
Professional Sports Franchises

Disney Interactive
Walt Disney Theatrical Productions

Productions include stage version of The Lion King, Beauty and the Beast, King David.

Anaheim Sports, Inc.
Mighty Ducks of Anaheim (National
   Hockey League)
Anaheim Angels (25% general partner
   ownership - Major League Baseball)
Develops/markets:

Computer software
Video games
CD-ROMs

WHAT DISNEY OWNS

    The Walt Disney company is no doubt a conglomeritization because is has incorporated a number of different companies and works in diversified fields. An example that proves this is that the company owns both Sports Franchises and  deals in Theatrical Productions.

    This entertainment company also has used globalization by placing a theme park in Tokyo and taking part in producing television shows in countries all over the world.
   
    Clearly, the Disney Company has horizontally integrated by producing various different radio stations and numerous television channels.

    This conglomerate also shows examples of vertical integration, one being the fact that the company creates various entertaining television programs and movies along with the Production Companies to distribute them.

    By owning or partly owning, so many  diverse companies,  the Disney Company can use one segment of their company to promote another product. Example:  advertising a Disney movie on the ABC channel or on  Radio Disney. This is an example of media synergy.

 










2002 Sales:

$ 25,329,000,000

Net Income:
$1
,236 M

Employees
:
112,000

Ticker Symbol:
DIS

Stock Exchanges:
NYSE - NEW YORK STOCK EXCHANGE
 
Stock Price:
$ 16.90
Yahoo Finance



Market Cap:
$ 34.48 B
MarketWatch
 
Disney's 10 K Filings:
SEC 10 K

PR 10 K:
www.disney.go.com



Currently the economy is down in the U.S.  After researching  Disney's profits through the past years, it is evident that figures are significantly lower.  Due to the complex diversification of this conglomerate, though, Disney is still doing quite well.


 










    The Walt Disney Company began in the back of a small office which in Los Angeles of 1923. This is the exact location where Mr. Walt Disney, along with his brother Roy, created a series of short live-action/ animated films which were titled the Alice Comedies. The rent was a mere $10 a month. Within four months, the ever-growing staff moved next door to larger facilities, where the sign on the window read "Disney Bros. Studio." A year later, in 1925, the Disneys made a deposit on a Hyperion Avenue lot in the Silver Lake district of Los Angeles. Construction began on the new studio shortly thereafter. During the next 14 years, many changes took place at the Disney studio: Mickey Mouse was born in 1928, followed by Pluto, Goofy, Donald Duck, and the rest of the Disney gang.

    In 1937, Snow White and the Seven Dwarfs was an immediate success and proved the worldwide market for animated features. In order to expand and meet the expectations of his audience, Walt saw a need to increase the size of his studio. With profits from Snow White, he made a deposit on 51 acres of land in Burbank and began designing a modern studio specifically for the purpose of making animated films.

    The Animation Building, housing the Disney Artists and animators, was planned in the center of the lot. Across a small street were built the Inking and Painting and the Camera buildings, where the artwork was completed and photographed. Next to Camera, in the Cutting building, the post production process occurred. Sound facilities included dubbing, scoring, effects, and voice recording studios. Many of the buildings were linked together by an underground tunnel, so even in bad weather, the process of making animated films was not disrupted. To enhance the campus-like setting, all of the utilities were placed underground which was an innovation for 1940.

   During the 1940s and 1950s many prominent animated features were produced in Burbank, including Fantasia, Pinocchio, Bambi, Cinderella, Alice In Wonderland, and Peter Pan.

    " As Mr.Disney's motion pictures and television programs became successful, he felt a desire to branch out. One area that intrigued him was amusement parks. He had taken his two young daughters to zoos, carnivals, and other entertainment enterprises, but he always ended up sitting on the bench as they rode the merry-go-round and had all the fun. He felt that there should be a park where parents and children could go and have a good time together. This was the genesis of Disneyland. After several years of planning and construction, the new park opened July 17, 1955."

    After producing many more films and  programs, along with regularly adding attractions to his park, Mr. Walt Disney died on  December 15, 1966.  Although this was the end of an era, his creations would live and flourish forever.

    "Roy O. Disney, who after Walt's death oversaw the building and financing of Walt Disney World, died late in 1971, and for the next decade the company was led by a team including Card Walker, Donn Tatum, and Ron Miller - all originally trained by the Disney brothers. One of Walt Disney's last plans had been for the Experimental Prototype Community of Tomorrow, or EPCOT, as he called it. While he died before the plans could be refined, they were brought out again in a few years, and in 1979 ground was broken for the new park in Florida. Epcot Center, a combination of Future World and World Showcase representing an investment of over a billion dollars, opened to great acclaim October 1, 1982."

    For more than seven decades, The Walt Disney Company has succeeded in making its name know in the field of family entertainment. From humble beginnings as a cartoon studio in the 1920s to today's major corporation, it continues its priority of providing quality entertainment for the entire family. The officers of Walt Disney have continued to expand the company by adding sectors overseas, purchasing sporting teams, and producing radio and television newworks. The Disney Company is sure to live forever.


 Walt Disney's Company History

 Chronology of the Walt Disney Company


   









Chairman & Chief Executive
 Michael D. Eisner

Birthname: Michael Dammann Eisner   (60)
Birthdate: March 7, 1942   
Birthplace: Mount Kisco, NY
Wife: Jane Eisner
Education: Lawrenceville School, Lawrenceville,  New Jersey
    Denison University, Granville, Ohio (majored in English Literature and theatre)
        BA, 1964
Awards: 1992 - IRTS Gold Metal Award
Salary:  $ 6.0 M
    "Mr. Eisner, 60, has served as Chairman of the Board and Chief Executive Officer of the Company since 1984. Prior to joining the Company, Mr. Eisner was President and Chief Operating Officer of Paramount Pictures Corp., which was then a wholly owned subsidiary of Gulf+Western Industries, Inc. Prior to joining Paramount in 1976, Mr. Eisner was Senior Vice President, Prime Time Programming, for ABC Entertainment, a division of the American Broadcasting Company, Inc., with responsibility for the development and supervision of all prime-time series programming, limited series movies made for television and the acquisition of talent."



President & Chief Operating Officer

                         Robert A. Iger

Birthname: Robert A. Iger
Birthdate: February 10, 1951
Birthplace: New York, New York
Wife: Willow Bay
 (co-anchor of CNN Moneyline)
Salary:  $ 5.7 M
 

    "Mr. Iger, 51, has served as President and Chief Operating Officer of the Company since January 2000, having previously served as President of Walt Disney International and Chairman of the ABC Group. From 1974 to 1998, Mr. Iger held a series of increasingly responsible positions at ABC, Inc. and its predecessor Capital Cities/ABC, Inc., culminating in service as President of the ABC Network Television Group from 1993 to 1994 and President and Chief Operating Officer of ABC, Inc. from 1994 to 1999. He is a member of the Board of Directors of Lincoln Center for the Performing Arts in New York City."



Senior Executive Vice President And Chief Financial Officer

 Thomas O. Staggs

Salary: $1.9 M
    "Mr. Staggs,41, joined the Company’s strategic planning operation in 1990 and was named Senior Vice President-Strategic Planning and Development of the Company in 1995. In May 1998, he was named Executive Vice President and Chief Financial Officer. In October 1999, Mr. Staggs was promoted to Senior Executive Vice President. Mr. Staggs is also a member of the supervisory board of Euro Disney S.C.A. and chairman of the supervisory board of Fox Kids Europe N.V., a subsidiary of the Company whose shares are publicly traded in Europe. " 
 



Vice Chairman
Roy Disney 

    "Mr. Disney, 73, has been Vice Chairman of the Board of Directors of the Company since 1984, and since November 1985 has also served as head of the Company’s animation department. In addition, Mr. Disney is Chairman of the Board of Shamrock Holdings, Inc., which, through its subsidiaries, is engaged in real estate development and the making of investments. Mr. Disney is a nephew of the late Walt Disney."

Salary: N/A





For more information regarding these men and other officers visit www.marketguide.com









Thomas Schumacher Named President, Buena Vista Theatrical Worldwide
David Stainton Named President, Walt Disney Feature Animation

 
   "Thomas Schumacher has been named president, Buena Vista Theatrical Worldwide, the Disney unit that oversees Disney's live stage productions around the world, and David Stainton has been named president, Walt Disney Feature Animation, it was announced today by Michael D. Eisner, chairman and CEO, The Walt Disney Company, and Richard Cook, chairman, The Walt Disney Studios. Both divisions will fall under the auspices of The Walt Disney Studios and will work directly with Eisner on creative content. Schumacher's new appointment is part of The Walt Disney Studios' strategy of streamlining its animation and live stage productions divisions, taking into account the enormous growth of production, particularly in the areas of television animation and theater. Television animation production will move into the Disney Channel Worldwide division, overseen by Anne Sweeney......."   MORE



Piglet makes his solo debut


    A very small animal gets his big break with "Piglet’s Big Movie," featuring Winnie the Pooh’s bashful pal. Piglet takes center stage in an all-new adventure, only in theaters starting March 21.




Disney creates a new and improved "Guys and Dolls"


     Disney's Miramax Films are trying to gain a rights package to remake the hit musical "Guys and Dolls." Producing this film will be Storyline Entertainment partners Craig Zadan and Neil Meron, the duo that served as executive producers of "Chicago"  MORE


Hong Kong Disneyland is in the making!


    "Hong Kong Disneyland is modeled after the original Disneyland in California. It will also feature some of the best design elements from other Disney parks around the world, including the Magic Kingdom at Walt Disney World in Florida, U.S.A., Tokyo Disneyland in Japan and Disneyland Paris in France. The result is a familiar yet entirely fresh Disney experience."  MORE



Letter to the Shareholders



 








                                                           
                             








Board director blasts Eisner in memo

Disney World Freezes Hiring






 




News About Disney


Hoover's Online


Yahoo Finance



 Securities and Exchange Commission (SEC)










MARIA KOUKOURIS
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