tribune company

Tribune Company
Address:

Tribune superstation

435 North Michigan Ave.
Suite 600
Chicago, IL 60611

Phone:

(312) 222-9100

Mission Statement:

Build businesses that inform and entertain our customers in the ways, places and at the times they want

careerbuilder

Products/Services

Tribune is one of the country's premier media companies,operating businesses in broadcasting and publishing. It reaches more than 80% of U.S. households and is the only media organization with newspapers, television stations, and web sites in the nations top 3 markets. Tribune operates 13 daily newspapers including the Chicago Tribune, Los Angeles Times, Newsday, plus a wide range of targeted publications.

There is definitely evidence of comglomeratization as the company's broadcasting group includes 26 television stations including Superstation WGN on national cable. Also the radio station WGN-AM 720 in Chicago, the Chicago Cubs baseball team, and many websites, including Careerbuilder.com.
Tribune offers a little evidence of globalization, one of their daily newspapers is the Spanish-Language Hoy. This newspaper reaches millions of Spanish speaking residents in both Chicago and Los Angeles.
Horizontal integration is evident as the Tribune Company started publishing newspapers in Chicago and now owns and publishes papers in 12 of the biggest markets in the U.S. : including Los Angeles, Baltimore, Long Island, and Orlando.
Owning newspapers, television stations, radio stations, and a baseball team is eveidence of vertical integration.
Media Synergy is evident at the Tribune Company. Since they own the Cubs they show their games on their television station (WGN) and they cover their games on their radio station (720). In doing so they advertise their newspapers during the games and this benefits all of the branches of their company.

Financial Data wgn radio

Total Revenue 2002: $5.4 Billion
Employ more than 21,000 around the United States in addition to various positions around the world
Ticker Symbol- TRB (NYSE)
Current Stock price, stock chart, and market cap
SEC 10-K
Annual Report
My assessment of the current overall financial condition of the Tribune Company is that they are a financially sound and very stable company with which to consider investing.

History

1847- The Chicago Tribune was formed, On June 10 published the first edition.
1924- Chicago's WGN Radio went on air. The call letters reflected the Tribunes renowned slogan "World's Greatest Newspaper" The station was the first to broadcast the World Series, Indianapolis 500, and the Kentucky Derby.
1933- The Chicago Tribune-New York News Syndicate was formed. One of the largest and most diverse content syndication operations in the world.
1948- Tribune entered the infant television industry when it established WGN-TV in Chicago, followed WPIX-TV in New York. These stations, now affiliates of the WB Network, became the foundation for Tribune Television, today one of the country's largest independent TV groups.
1981- Tribune Company purchased the Chicago Cubs from the Wrigley family for $20.5 million.
1983- Tribune becomes a public company after 136 years of private ownership. The initial of 7.7 million shares valued at $206 million, the opening price was $26.75 per share.
1985- Bought KTLA-TV in Los Angeles for $510 million. This made Tribune the only non-network company to own VHF stations in the countrys top 3 markets.
1998- Launched Spanish newspaper called Hoy in New York.

OFFICERS

	Dennis J. FitzSimons President and Chief Executive Officer, Tribune Company
	Jack Fuller President, Tribune Publishing
	Donald C. Grenesko Senior Vice President, Finance and Administration
	David D. Hiller President, Tribune Interactive, and Senior Vice President, Tribune Publishing
	Crane H. Kenney Senior Vice President, General Counsel and Secretary
	Luis E. Lewin Senior Vice President, Human Resources
	Patrick J. Mullen President, Tribune Broadcasting
	Ruthellyn Musil Vice President, Corporate Relations
	Andrew J. Oleszczuk Senior Vice President, Development

Plans
LETTER TO SHAREHOLDERS

INCREASE NEWSPAPER REVENUE AND READERSHIP

Going to put greater emphasis on Spanish-language newspapers that serve the large and increasing Hispanic population in major markets.

ACQUISITIONS AND STRONG RATINGS TO HELP TV GROWTH

Create more two station clusters. With multiple stations they can achieve higher operating margins by cross promoting to improve program ratings and consolidate backoffice expenses and news departments.

KEY COMPETITORS wrigley field