 H.H. Gregg Center for Professional Selling
Department of Marketing and Management Miller College of Business Ball State University Muncie, IN 47306-0355 Phone: (765) 285-5136 Fax: (765) 285-4315 salescenter@bsu.edu |
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MKG 429 - Sales Technology Application.
Explores computer and communication technologies as they apply to business- to-business selling and sales management. Content focuses on using technology to improve customer relationship management (CRM) and sales performance. Topics include technology as it applies to: the sales process, CRM, time and territory management, forecasting, and sales presentations. Prerequisite: MKG 300, 325. College: BUSINESS Hours: 3 Permission: Y Prerequisite: MKG 300 Prerequisite: MKG 325 Co-requisite: none |
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