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Another Enron on the Horizon?
A 2007 National Business Ethics Survey warns that, despite new regulations and significant deployment of corporate resources, the ethics risk in business is at the pre-Enron level. Is this situation ripe for another major corporate scandal?
Globalization of the World Economy: Implications for the Business School
Business schools must provide a knowledge base on global business and a set of related skills that are useful in managing and growing a business in a global setting.
Top-Line Growth Can Be Dangerous!
I have come to the unhappy conclusion that managers have an unwise preference for size. They believe revenue growth automatically improves profitability. Single-minded attention to sales growth without sufficient thought to creating competitive edge is risky and often leads to unhappy consequences.
Testing Market Efficiency for Different Market Capitalization Funds
This study, using the Sharpe Ratio, reports that the mutual funds market is not always efficient, which makes it possible for an investor or a mutual fund manager to earn excess return on a risk-adjusted basis. Small cap funds have provided the highest risk-adjusted return for the study period whereas growth funds have exhibited lower returns.
Synergistic Ideation Through Pairing Participants in Facilitated Group Support Systems Sessions
Results of a lab experiment, comparing paired and unpaired participants at GSS workstations, found that pairing participants could result in higher quality ideas and participant satisfaction without negative consequences.
Information Systems Service Quality: An Examination of User Expectations
This field study examines the expectations of users as they relate to the quality of service offered by the Information Systems (IS) function within organizations. Strategies for managing user expectations are developed.
Assessing Economic Literacy of Indian MBA Students
Using a sample of 494 students, this article reports the economic literacy of Indian MBA students. Several areas of alarming deficiencies are observed. Factors that influence the level of economic literacy are also investigated.
Celebrity Endorsements: An Examination of Gender and Consumers’ Attitudes
Findings of an experiment on the impact of the gender of celebrity endorsers on consumer response are presented. Implications for development of effective ad strategy are discussed.
Chasing Cool: Standing Out in Today’s Cluttered Marketplace
By Noah Kerner and Gene Pressman; Reviewed by Roberta Schultz
