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TCOM 207 - Writing for Electronic Media: Copywriting.
Introduction to copywriting for electronic media. Basic principles and elements used in the creation of advertising and promotion, including advertising objectives and creative strategy. Prerequisite: TCOM 101. Open only to approved telecommunications majors and minors and pre-telecommunications students. College: Comm, Info & Media Hours: 1 Permission: Y Prerequisite: TCOM 101 Co-requisite: none |
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