SPTA 611 - Sport Marketing and Promotions

The application of the principles of promotion and marketing to the sport and fitness industry including the areas of professional sports, corporate fitness, college/high school athletics, clubs, and resorts. Prerequisite: permission of the program coordinator. Open only to physical education and sport: sport administration majors.

College: College of Health
Hours: 3
Permission: Y
Co-requisite: none
Prerequisite: none