MKG 345 - Procurement and Supply Mgt
Focuses on value creation through sourcing methods and activities. Principal topics include: purchasing process, supply development and fulfillment, negotiations, supplier evaluation/selection, supply base management, contract management, global sourcing, leveraging sustained competitive advantage, supply information systems/electronic commerce, source performance assessment, supplier quality enhancement, purchasing service, and ethics. Prerequisite: MKG 300.
College: Miller College of Business
Prerequisite: MKG 300