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JOUR 328 - Magazine Management
Analysis of magazine publishing, emphasis on how magazines market to consumers and advertisers. Includes research projects on trends among magazine publishing companies and special-interest sectors with a goal of determining profitability and employment outlook. Prerequisite: JOUR 280; NEWS 221. College: Commun., Info. and Media Hours: 2 Permission: Y Prerequisite: JOUR 280 Prerequisite: NEWS 221 Co-requisite: none |