33 INDIANAPOLIS REGIONAL CENTER PLAN 2020 PLANNING DOWNTOWN�fS FUTURE TODAY WORKING DOWNTOWN 11.  OFFICE AND HEADQUARTERS DEVELOPMENT The city has been pursuing the types of improvements and initiatives that will support corporate headquarters and Fortune 500 companies.  The Fortune 500 companies in the Regional Center are Anthem, Inc. and Eli Lilly and Company.  The workforce, convention facilities, educational institutions, centralized government and accessibility are all positive factors as Indianapolis and the Regional Center compete nationally for top employers. The following recommendations are consistent with and supportive of the Indianapolis Downtown, Inc. attraction and retention study. GOAL 11 Attract and retain corporate headquarters and Fortune 500 companies. OBJECTIVES Core Employment  Retain and expand core employment of the Regional Center. Professional Services  Recognize and assess the need for professional services as an important business attraction and retention factor. Housing  Develop and maintain a full price range of housing, especially housing attractive to corporate decision makers. Airline Service  Improve passenger airline service by adding more direct flights from Indianapolis to other destinations. Marketing  Market Downtown locally and nationally, featuring the BioCrossroads- Central Indiana Life Science Network and Cultural Tourism Initiative. Marketing  Encourage common marketing themes and messages. See page 84 for projects and programs related to the topic of office and headquarters development 12.  GOVERNMENT AND INSTITUTIONS Financial support from government and institutions is crucial to the success of businesses in the Regional Center.  Special emphasis on supporting new initiatives and creating a clean and safe environment for Downtown workers is needed.  Based on 2003 Claritas, Inc. data, the Regional Center workforce is composed of 127,335 workers.  Government, education and health employment is 33 percent of the total or approximately 41,612 persons.   The continued concentration of government and institutional employment provides a central point for leadership, for the delivery of services and provides an important economic stimulator for the Downtown economy. The attractive business environment in Downtown is also dependent on public safety and building a strong working partnership between those involved in economic development, workforce development and education. Providing relief to overcrowding of the Marion County Jail is also a problem of concern. GOAL 12.A Develop and support government programs that sensitively complement businesses and provide a clean and safe environment for business enterprises. OBJECTIVES Partnerships  Build a strong working partnership between those involved in economic development, workforce development and education. Crime  Improve public safety.  Develop highly visible policing programs in order to reduce negative perceptions and attitudes. GOAL 12.B Enhance the federal, state and local government role in supporting new initiatives. OBJECTIVES Incubators  Promote incubators and joint ventures with IUPUI. Incentives  Develop and promote incentives for new initiatives. Growth Barriers  Remove barriers to growth. Urban Design  Develop urban design standards. Project Support  Prioritize and financially support projects recommended in the Regional Center Plan. Downtown Development  Support the study of business and headquarters development in Downtown Indianapolis. Libraries  Partner with public libraries in regards to lifelong learning. See page 85 for projects and programs related to the topic of government and institutions. Indiana Government Center and State Capitol